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It is Michael Douglas's first number 01 opening since Don't Say A Word's $17 million debut almost nine years ago to the weekend, and it's his second-biggest opening weekend ever, behind the $21 million opening of You, Me, and Dupree. For Shia LeBeouf, this almost qualifies as a relative comedown, as this is his lowest live-action opening weekend since Holes ($16 million) made him a recognizable name back in 2003. But when you work with Steven Spielberg and Michael Bay, a $19 million opening for an Oliver Stone drama almost feels like a letdown. This is actually Oliver Stone's biggest Fri-Sun gross of his career, although final figures may put it below the $18.7 million debut of World Trade Center. Point being, while Oliver Stone may be known as a director who alternates between controversial battering rams and hard-leftist documentaries, when he makes a mainstream picture, audiences generally show up. The film pulled a 2.7x weekend multiplier, which actually counts as solid in these front-loaded days. The film apparently cost $60 million, so it will have to do decent worldwide coin as well to really make money for Fox, but the picture debuted with $9 million in overseas grosses as well, giving the film a solid $28 million worldwide gross in the first three days. Where it goes from here is an open question. Usually I'd say that a picture like this would be a second choice for general audiences for awhile, but Ben Affleck's The Town seems to be filling that slot at the moment (more on that one later).
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In limited release news, the educational system-in-crisis documentary Waiting For "Superman" had a smashing four-screen debut, opening with $141,000 for a $35,250 per screen average. Lionsgate inexplicably debuted Buried on 11 screens, and was rewarded with just $111,000. I have no idea what Lionsgate was thinking. As it is, arthouse audiences don’t generally see horror/suspense films at their local art house, unless they are foreign/uber-acclaimed. If you’re going to see something in limited release this weekend, it’ll probably be Waiting For "Superman", Never Let Me Go ($442,000 in ten days), or some other would-be awards-bait. Buried is set to go wide on October 8th, where it will face off against Wes Craven's My Soul to Take (a film so awesome that it underwent a quick 3D conversion and sent Craven scurrying back to the Scream franchise). Sony put The Virginity Hit on 700 screens, apparently as a favor to producer Will Ferrell, and they got $300,000 for their troubles. Finally, Woody Allen's You Will Meet a Tall, Dark Stranger opened on six screens and grossed a solid $27,167 per screen.
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The M. Night Shyamalan-produced spook story Devil dropped 47%, which isn't too bad for a cheap horror flick (new ten-day total: $21 million). As glad as I am so see that it didn’t completely implode, it should have opened closer to Halloween. Frankly, it could have done wonders as the PG-13 alternative to the bevy of R-rated horror product (Let Me In, My Soul To Take, Paranormal Activity 2, Saw VII) over Halloween weekend (especially with kids buying tickets to Devil and sneaking into the other R-rated films). Finally, Lionsgate lost 48% in weekend two with its cartoon Alpha and Omega, with the cheapie pulling in $15 million in ten days.
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That's it for this weekend. Join us next time when Overture returns from a seven month hiatus with the wide release (Jack Goes Boating went out limited last weekend) of the dynamite horror remake Let Me In. Sony unleashes David Fincher's much-raved-about 'founding-of-Facebook' drama The Social Network. And Paramount finally releases the years-delayed Renee Zellwigger horror picture Case 39. The most important release of the weekend will likely be the semi-wide release through AMC of the unrated horror film Hatchet II. It's been decades since we had a wide release of a quasi-mainstream unrated picture, and its success could open the floodgates for this kind of thing.
Scott Mendelson
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