When the words don't match the face: Beautiful Creatures banner poster brings to light a poster art pet peeve.

This is a perfectly satisfactory billboard poster for the upcoming Beautiful Creatures.  It has its title, its release date, a tagline, and a roll-call of the elder vets and younger newbies (plus young vet Emmy Rossum) that will play in the southern gothic supernatural sandbox.  Everybody looks snazzy and it's a solid sell.  There's just one annoying problem.  They are exactly 1 for 7 when it comes for accuracy of labeling.  I've known Jeremy Irons as an actor for thirty years and I know he doesn't look like some kid aiming to be the next Robert Pattinson.  And I've had a thing for Emmy Rossum since her Mystic River/Day After Tomorrow/Phantom of the Opera break-out led to a near-decade of relative obscurity before bouncing back on Showtime's Shameless.  She does not look like a younger variation on Michael Angarano.  And while I don't know offhand who Thomas Mann is, I know he probably doesn't look like a dead-ringer for Viola Davis, who in turn is not the young Caucasian girl at the center of the poster.  By random chance, Emma Thompson is actually correctly labeled.  But the rest are all very wrong.  Yes I get the poster design, which puts the young girl at the center and then slowly branches out with the various forces of good or evil that will try to influence her destiny (IE - evil Emmy Rossum versus good Emma Thompson or something like that).  But any number of posters that screw this up in any given year don't even have that excuse.