Right idea, wrong execution: Paramount makes the wrong scheduling moves for GI Joe: Retaliation and Mission: Impossible: Ghost Protocol.

As expected, Paramount was the first to blink this afternoon, moving Mission: Impossible: Ghost Protocol away from its December 16th release date where it would have gone head-to-head with Sherlock Holmes: A Game of Shadows and Alvin and the Chipmunks: Chipwrecked.  The Brad Bird-directed sequel will now open five days later, on Wednesday, December 21st.  Unfortunately, instead of facing one major would-be blockbuster, it now faces several.  Opening on the same day or two days later are The Adventures of Tintin, The Darkest Hour, We Bought A Zoo, and The Girl With the Dragon Tattoo.  The Tom Cruise/Jeremy Renner vehicle very well may win that long Christmas weekend and benefit from those famous year-end legs.  But there was another even more prime release date with absolutely no competition whatsoever.