Monday, December 12, 2011

Men In Black 3 gets an oddly confusing teaser.

Yes, we've heard about the problematic shooting for this third entry, how the film took a giant recess in order to basically rewrite the script, how the costs are now so high that it will be almost impossible to make any money back for Sony even if the film is a monster hit.  But what strikes me about the trailer are two things - A) Will Smith is well-past this kind of material, even if he doesn't seem to have aged much since 1997.  It's no secret that I think he signed on to this project in a panic after Seven Pounds was wrongly perceived as a flop (if you've seen Seven Pounds, you'd be impressed with its $168 million worldwide total).  To be honest, had Smith not felt that he needed some kind of 'box office comeback', I'm sure he would have tried to get his kids to take over.    B) This trailer is actually quite confusing.  We spend the first half with business as usual, and then after a poorly constructed 'time warp' moment, 'J' arbitrarily can't find 'K' (Tommy Lee Jones) only to be informed that he died in 1969.  I certainly have no objections with teasers that only give away the barest hints of story.  In fact if this were a better constructed trailer I'd tell Sony to stop with this one.  But the teaser is actually somewhat confusing in its narrative, especially to those who don't already know the plot synopsis.  Still, Josh Brolin looks and sounds like a perfect 'young Tommy Lee Jones' and Emma Thompson does shine on the rare occasions she gets to play in the broad comedy sandbox (come what may, Junior was quite good).  Anyway, Sony drops this one on May 25th, 2012.  As always, we'll see.

Scott Mendelson

1 comment:

guest said...

"'J' arbitrarily can't kind 'K' " should probably be find 'K'.

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