Thursday, July 28, 2011

Paranormal Activity 3 gets a surprisingly revealing teaser.

Considering how completely enshrouded in mystery the second film is, it's a little surprising that Paramount basically ups and reveals the primary plot in this moody and effective teaser.  This time around, it's being helmed by Henry Joost and Ariel Schulman, who broke out last year with the somewhat questionable (in regards to its 'non-fiction-ness') documentary Catfish.  I have no objection with the third film in this franchise being an 80s-set prequel, but I have to wonder where they will go after they'd allegedly explained much of the mystery in this alleged 'here's how it all began' third chapter.  I am genuinely curious to see A) if they actually shot the film on old-fashioned VHS camcorders and B) whether this series can maintain the consistency of the Saw franchise, which was flying high for five straight installments before crashing with the sixth (and ironically best) chapter back in 2009.  It took direct competition from the first Paranormal Activity to bring down Jigsaw.  What will be the next October-scheduled franchise to take down the poltergeists/demons from this series in a few years?  Anyway, this one opens on October 21st, which is the same weekend as the wide releases of the first two films.  As always, we'll see...

Scott Mendelson 

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