Mendelson's Memos: The Dark Knight Rises gets a bright and arty teaser poster. And I'm the one millionth movie blogger to show it to you!

Monday, July 11, 2011

The Dark Knight Rises gets a bright and arty teaser poster. And I'm the one millionth movie blogger to show it to you!

For what it's worth, this is easily the artiest (and brightest) piece of poster art for any Chris Nolan Batman picture. As is to be expected, it tells you nothing about the story or the characters, other than to suggest a figurative (or literal?) crumbling of Gotham City in the wake of The Dark Knight. Yes, the crumbling buildings do bring to mind Inception, just as the initial Inception poster art resembled The Dark Knight character posters. I'm really just rambling here (share YOUR thoughts below...), but it's a nice bit of marketing and I certainly look forward to seeing the trailer whenever it becomes available online (unless Warner is nice enough to show it to us at Wednesday night's IMAX Harry Potter and the Deathly Hallows part II screening). This one comes out July 20th, 2012. As always, we'll see...

Scott Mendelson

3 comments:

CSL said...: I think it might be just me but it looks like a skewed superman logo on the left side under the logo.

Probably is nothing but I can't help looking at it now.
Love the blog.; July 12, 2011 at 12:04 AM
Callum said...: Normally marketing departments boil these posters into little more than derivative action tableaus; dominated by some resolute-but-still-somehow-edgy WASP protagonist dragging around a beautiful love interest. This is an effective evocation of one of Nolan's favourite motifs (urban alienation) that works with the commodity of simplicity. It's comforting to see a Hollywood director with the courage to use abstraction in a poster; and it dovetails well with the grungy minimalism of Nolan's Batman franchise.; July 12, 2011 at 2:12 AM
Callum said...: Normally marketing departments boil these posters into little more than derivative action tableaus; dominated by some resolute-but-still-somehow-edgy WASP protagonist dragging around a beautiful love interest. This is an effective evocation of one of Nolan's favourite motifs (urban alienation) that works with the commodity of simplicity. It's comforting to see a Hollywood director with the courage to use abstraction in a poster; and it dovetails well with the grungy minimalism of Nolan's Batman franchise.; July 13, 2011 at 11:05 AM