
A) "Hey, if we get a PG-13, we can market it as a quasi-sequel to The Dark Knight!" Comparing The Punisher to Batman is foolhardy. Batman is a beloved worldwide icon as recognizable as Mickey Mouse and/or Jesus. The Punisher is a cult comic character whose appeal is SOLELY based on his reputation as a homicidal psychopath who lays waste to the criminal element. If anything, The Punisher is a more intellectually honest version of Batman, since he is more like what a vigilante would actually be in any modern society. Making a Punisher movie without R-rated action and blood-stained violence is like making an omelet without eggs.
B) "Hey, if we make the theatrical cut PG-13, we can make extra money on the DVD/BluRay release with an R-rated and/or 'unrated cut'. No arguments here, but this is an awfully childish way for Lionsgate to start its run as a major, grown-up movie studio. If the situation changes, I'll gladly update.

Scott Mendelson
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