Weekend Box Office (10/09/11): Real Steel wins over the kids and wins the weekend with $27 million, while Ides of March does the 'Clooney average'.

There were two major releases this weekend, and both of them more-or-less did what was expected of them.  Disney/Dreamworks unleashed the robot-boxing/father-son drama Real Steel, which easily topped the weekend.  Of course, as always, ranking is irrelevant except for their use in second-week ads, so the real question is whether or not its $27.3 million debut is a good number.  First of all, the film scored a solid A from Cinemascore, with an A+ from audiences under 25 (which again, only means something if it opens well in the first place).  Second of all, the film indeed did play like a family film, with an $8.5 million Friday giving way to a solid 3.2x weekend multiplier (family films generally see a boost on Saturday as the kids flood the matinees). The weekend multiplier and audience polling could mean that the Hugh Jackman film will have decent legs as the family film of choice until Puss In Boots opens on October 28th (yes, by moving the film one week up, Dreamworks Animation/Paramount has potentially hurt Dreamworks/Disney).  As for whether or not the film is a hit at this point (check out the movie that it seems to oddly resemble HERE), that depends on who you ask about the film's budget.

Weekend Box Office (10/02/11): Dolphin Tale tops as top-3 from last weekend remain top-3 this weekend, fending off four new releases.

 Four new releases fought for a piece of the box office pie and, with the exception of a lower-profile Christian drama playing in 1,100 screens, none of them had much bite.  The top three movies from last weekend were the top three movies this weekend as well, just in different order.  The top film of the weekend was Dolphin Tale, which actually rose two spots from its third-place debut last weekend.  More impressive than its ranking (as rankings are less important than actual numbers) is its mere 27% drop. The $37 million 'help a wounded dolphin' family drama grossed another $13.9 million and now has a ten-day cume of $37 million.    It's not a boffo figure, but the film is obviously playing well, especially in the face of the return of Simba (more on that in a minute).  And if Disney really does pull The Lion King 3D from theaters next weekend (no word yet, but the Blu Ray streets this Tuesday), it will have the family market to itself until October 28th, which is where Dreamworks moved Puss In Boots just a couple days ago (it was supposed to launch on November 4th).

Review: Moneyball (2011) is a light, intelligent baseball drama that doesn't over-inflate its importance or historical significance.

Moneyball
2011
133 minutes
rated PG-13

by Scott Mendelson

The greatest strength of Moneyball is arguably also its greatest weakness, at least in terms of mainstream appeal and would-be Oscar love.  It is a film adaptation of the Michael Lewis book which chronicles how Oakland A's manager Billy Beane (played in a near-flawless movie star turn by Brad Pitt) used Peter Brand's (Jonah Hill) groundbreaking statistical analysis to build a winning team out of low-cost players that were considered borderline useless by the bigger and richer teams.  That's the movie in a nutshell.  What is most refreshing about the picture is that it simply accepts that it is a small drama about one baseball team and how they achieved one successful season back in 2002. Moneyball is, give or take a few needless detours into Beane's family life, primarily about the game of baseball.  It's about how two people changed how the game was played by trying a different strategy that would allow poorer teams to compete against the likes of the New York Yankees.  If you are a fan of the game, a fan of statistical analysis, and/or a Brad Pitt fan, you'll more than get your money's worth. But the film makes little effort to appease casual viewers or those who don't already have an interest in its subject matter.  Like Gettysburg or Miracle, it is a procedural drama about its specific subject matter.  If you don't like baseball, then what you are even doing reading this review?