The Amazing Spider-Man gets one last trailer. In summer 2012, it clearly suffers from the 'middle-child syndrome'.

This frankly isn't nearly as impressive as the first teaser, mainly because it doesn't add much other than to reveal some pretty big third-act spoilers (including two massive hints about the film's finale).  The interplay between Garfield and Stone is still pretty solid, and it's nice that the film A) has them get together pretty early on and B) apparently has her learn his secret at least by act three (again, why spoil that?).  Dennis Leary barely gets any dialogue this time around, which is good since he seems to be giving the film's worst performance.  The focus this time around is on the official super-villain, The Lizard (Rhys Ifans), with plenty of meaty shots of the green-skinned menace.  The web-slinging action still looks pretty terrific and the film looks visually dynamic (it has a richer and crisper picture than the relatively flat The Avengers).  At its core, the problem with The Amazing Spider-Man at this point in the game is two-fold.  First of all, it still doesn't look different enough from the Sam Raimi trilogy to justify a corporate-mandated reboot.  Second of all, it is sandwiched between what is arguably the 'ultimate comic book movie' (The Avengers) and the 'ultimate comic book film' (The Dark Knight Rises).  In comparison, the Marc Webb picture just seems like a kids' flick in comparison, a young do-gooder not fit to play with the grown-ups in tights.  Anyway, The Amazing Spider-Man opens on July 3rd.  As always, we'll see.

Scott Mendelson

Sadly appropriate. Why The Artist 'deserves' to win at this year's Oscars.

Barring a box office blow-out by War Horse or The Girl With the Dragon Tattoo, and/or stunningly good reviews for the still-hidden Extremely Loud and Incredibly Close, it does look like this year's Oscar race is all-but finished, with the presumptive winner being The Artist.  And I can think of no more fitting choice.  No, I don't think it's the best film of the year. I don't even think it's very good (review).   The reasons I don't like it are ironically why it makes tragic sense to anoint it as the 'film of the year' in 2011.  It is, I'll presume accidentally, indicative of much of what ails the entertainment industry at this very moment.  It celebrates what is hurting the industry, so it makes sense that the industry would celebrate it in turn.  

For the good of the industry: Why The Amazing Spider-Man must not be a smash...

What was merely presumed is now official, as IMAX announced that The Amazing Spider-Man would be debuting in IMAX 3D along with its 2D and Digital 3D counterparts on July 3, 2012.  This is no surprise, as Spider-Man 2 and Spider-Man 3 both played in IMAX (the latter opened day-and-date), while the lost Raimi-helmed Spider-Man 4 was announced as an IMAX launch when it was scheduled to open on May 5th of this year.  Of course, the Marc Webb Spider-Man reboot will only have 2.5 weeks in IMAX before Chris Nolan debuts The Dark Knight Rises on July 20th.  I have nothing against anyone involved with the making of The Amazing Spider-Man.  I liked Marc Webb's (500) Days of Summer, I think Emma Stone deserved an Oscar nomination for Easy A, and Andrew Garfield has shined in (among his more mainstream films) Never Let Me Go and The Social Network.  And while the teaser trailer failed to make any real impression beyond autopilot 'dark and gritty' brooding, I've been told the footage at Comic Con was more impressive.  But for the good of the industry as a whole, for the sake of the countless untapped sources of big-budget cinematic experiences, The Amazing Spider-Man must bomb.