Showing posts with label Arthur Christmas. Show all posts
Showing posts with label Arthur Christmas. Show all posts

Sunday, November 27, 2011

Weekend Box Office (11/27/11): Breaking Dawn part I tops Thanksgiving weekend, while Muppets shines in family film pile-up and limited debuts score.

 As expected, Twilight Saga: Breaking Dawn part I (essay) topped the holiday weekend box office as three new family films (including The Muppets) and three limited releases more-or-less cannibalized each other.  The big opener of the weekend was The Muppets (review).  All eyes were watching this much-hyped franchise revival, and the fans did not let Kermit and company down.  The picture, which Disney wisely spent just $45 million to produce, grossed $29.5 million on Fri-Sun and $42 million over its five-day opening.  The film (deservedly) scored an A from Cinemascore, although I don't know the demo stats yet (IE - did kids actually choose to see it and/or like it, or were the jerks dragged by their parents?).  As it is, the film is already the second biggest grossing Muppet movie of all time, out of seven, coming in under the $65 million gross of The Muppet Movie back in 1979.  Inflation-wise, The Muppets will have to gross $90 million to achieve that rank, although surpassing the adjusted-for-inflation $206 million gross of The Muppet Movie is pretty unlikely.  In even better (if arbitrary) news, the utter lack of any wide releases next weekend plus the likely downward plunge for Breaking Dawn part I means that The Muppets will likely top the box office next weekend.  So there clearly is an audience for this 35-year old franchise, all Disney has to do now is not overestimate their appeal.  Point being, if Disney decides to make a film sequel (as opposed to a new TV series or what-have-you), they shouldn't be spending $100 million on it.


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