Iron Man 3 gets a photoshop poster spectacular!

I was holding off on posting those lovely character posters for Iron Man 3 because I wanted to put them all in one post, with the presumption that Rebecca Hall would get her own poster as well.  Alas, Hall is a no-go both for her own poster as well as even getting billing on the main IMAX poster.  That is a bit odd as her character in "Extremis" is basically a co-lead while Guy Pearce's scientist um... it's a small part in the original comic book arc.  I'll let others discuss the usual gender boilerplate here (expanding the guy's role while seemingly minimizing the female character's role, keeping the women on the poster to no more than one, etc.), and merely point out that this is basically a giant mash-up of several prior character posters smushed into one image, which may remind fans of the Batman Forever poster campaign from 1995 (with the five character posters copied and pasted into the theatrical one-sheet).  At least no one is unleashing exploding farts like the last time around...  Anyway, since they are apparently done for now, I'm including the rest of the solid Iron Man 3 posters after the jump, including the general theatrical one-sheet.  Iron Man 3 opens overseas on April 25th and April 26th but not until May 3rd in America.  As always, we'll see.

Scott Mendelson

Iron Man 3 gets a final and frankly terrific trailer...

I'll add commentary later today.  But for the moment, this looks like a pretty terrific action thriller that just happens to be a superhero threequel.  It's good to see that the bad guy isn't just targeting Stark this time around, and this may in fact dive head-first into the politics that the second film only skirted around.  Could this finally break the curse of the comic book part 3?  Share your thoughts below...

Scott Mendelson

Watch/Discuss: Iron Man 3 gets a solid, but rather similar-looking teaser, as Tony must save himself yet again.

That I'm not a fan of the new armor's color scheme is a minor point.  I'm still bitter that they switched Mario's color scheme in Super Mario Bros. 2 almost 25 years ago.  But while the footage looks good and the stakes seem higher this time around, I can't help feeling a sense of deja vu.  Is this not the second sequel where a diabolical villain decides to teach Tony a lesson in humility by tearing his world apart, just as Tony himself is going through a mental/emotional crisis?  Or more to a point, is this not the third Iron Man  film where Tony basically has to use his toys and his brains to basically save himself and/or his company from destruction?  We see a quick flash of Guy Pearce, reminding us that we're basically seeing The Mandarin (played by non-Asian actor Ben Kingsley) tossed into the "Extremis" story arc.  The most interesting moment is what is apparently a possibly mortally wounded Happy Hogan, as he's certainly a likely candidate for a major death who's absence won't screw up the franchise too much.  Since Favreau arguably doesn't want to stick around forever watching other people take on his franchise, it's a good bet he doesn't survive this chapter.  Anyway, Shane Black's Iron Man 3 opens in the US on May 3rd, 2013. As always, we'll see.  Now it's your turn.  What is the chance that Iron Man 3 can become the first truly *good* part 3 in comic book film history?   

Scott Mendelson

Iron Man 3 gets a teaser poster and a synopsis.

The trailer drops tonight at midnight, so I'll try to have it posted tomorrow morning.  Anyway, here is the first teaser poster, with the synopsis after the jump.

Scott Mendelson

Thoughts on the big (inevitable) Avengers plot twist...

There is really only one genuine plot twist in The Avengers.  Sure there are visual moments that will shock or delight, clever lines of dialogue that one wouldn't want ruined, and/or certain narrative choices that merit discussion.  But there was only one truly 'shocking' moment in the 140-minute picture.  And now I'm going to discuss it.  Right after this first paragraph, so you've got plenty of warning, folks.  If you haven't seen it yet and don't want to know, don't read any further.  I'm giving you plenty of space between the start of this post and the actual discussion of the matter at hand.  SPOILER WARNING staring in  5...4...3...2...1...

Review: Contagion (2011) stumbles by giving us Cliff Notes to much grander story.

Contagion
2011
105 minutes
rated PG-13

by Scott Mendelson

The 106-minute cut of Steven Soderbergh's Contagion is a generally engaging and always intelligent film.  It is clearly Soderbergh's attempt to play around in the Irwin Allen disaster genre in a style that befits the director's more buttoned-down and vérité style.  But like Traffic before it, this would-be epic feels like the abridged version of a much longer film.  Traffic was supposed to be an all-encompassing look at the futility of America's Drug War and the damage that it causes at home and abroad, but it played out like as a choppy, unfocused, 'highlights-only' variation of the British mini-series from which it was based.  Contagion, which is not based on any prior source but rather an original Scott Z. Burns screenplay, has the same problem, even more so because it is nearly an hour shorter than Traffic.  Contagion is more successful in imposing its viewpoint on the audience, and it's arguably a better film, but I still can't help but wonder how much more effective the 150-minute version of Contagion would have been.

When a film 'flops', always blame the actress. If a film doesn't flop, call it a flop and blame the actress. If a film is a hit, blame the actor.

The Huffington Post linked to the AP box office analysis piece yesterday with their own headline, titled simply 'Gwyneth flops'. It wasn't a surprise, as Huff Post (which I of course contribute to) and other entertainment websites and publications never miss a chance to trash any given actress for anything whatsoever. Never mind that Country Strong was a $15 million picture that opened with $7.3 million in the first three days, guaranteeing long-term profitability. Never mind that the opening weekend of Country Strong was nearly double the single-largest weekend ($4.2 million) for last year's Crazy Heart. It's no fun to merely report that Paltrow's small picture had a modest opening that was relatively successful in regards to its budget and Paltrow's long untested drawing power. It's so much easier (and more fun) to just proclaim the film a flop and take the bitch down a peg or two. Because it's always the girl's fault, even when there is no fault to be had.

Weekend Box Office (01/09/11): True Grit takes the lead, while Season of the Witch, Country Strong lead off 2011.

The crowd-pleasing, critically-acclaimed Coen brothers western remake/adaptation True Grit took the box office crown in its third weekend of release, setting itself up as a major Oscar contender. The Jeff Bridges/Hailee Steinfeld vehicle grossed $14.6 million in its third weekend, dropping a reasonable 40%. The post-holiday weekends usually see hefty drops, so this isn't anything to be concerned about. What is impressive is that, in its third weekend, True Grit has a Fri-Sun amount right on par with the opening weekends of recent (justifiably) acclaimed westerns such as 3:10 to Yuma and Open Range, both of which opened with $14 million within the last seven years. The (slightly overrated) film crossed the $100 million mark on Saturday, and ended day 19 with $110 million. That makes it the third-biggest grossing western in domestic history, behind the sci-fi tinged Wild Wild West ($113 million) and the revisionist epic Dances with Wolves ($184 million). It is also now the highest-grossing picture amongst the Oscar-bait contenders this year, although probably nominees Inception ($292 million) and Toy Story 3 ($415 million) are obviously out of reach. Alas, unless you only count pure traditional westerns, most of these genre-related box office records will likely fall when Jon Favreau's Cowboys and Aliens (trailer) is released this summer.