Skyfall (in wide release) vs. Lincoln (in limited release) in the weekend movie preview.

Skyfall is the 23rd James Bond film, and the third to feature Daniel Craig as super spy 007. Craig began his run with the 2006 release Casino Royale, having taken over from Pierce Brosnan. After finishing up work on Die Another Day, Brosnan was unsure if he would return a fifth time as he feared he would begin to be compared to Roger Moore's older turn as Bond, which had proved unpopular with some fans. Despite this, the public were still supportive of him playing Bond again and negotiations began early 2004 for Brosnan to reprise the role. But by the middle of that year, amid rumors that MGM/EON had hinted they were looking for a younger actor to play Bond (something they denied at the time), Brosnan announced he wasn't coming back. Rumors continued to persist until February 2005, when the star publicly announced he was finished with the character. The search for a new James Bond was on. While many names were bandied about, including Eric Bana, James Purefoy and Clive Owen (who clashed over contract details), it was Daniel Craig who was triumphant. In comparison to others mentioned, Craig was something of an unknown, having made his name on stage, rather than screen, though he had had a number of prominent roles before coming to Bond, including the first Tomb Raider movie, Road to Perdition and Layer Cake, the flick  rumored to have been an influence on him getting the Bond gig. EON officially announced the actor as the new James Bond in October 2005, and while public support wasn't overwhelming, each of the previous Bond players voiced their approval.