Wednesday, May 23, 2012

Summer movie musical chairs: Ted moves to June 29th.

Universal has announced that Seth McFarlane's Ted (which my wife wants to see) will now open on June 29th, 2012 in the 'vacated' slot (by vacated, that means its also opening against Tatum's Magic MikeTyler Perry's Madea's Witness Protection, and People Like Us).  Oddly enough, Universal is opening Oliver Stone's Savages just a week later on July 6th.  So if Universal ends up moving Savages to July 13th, don't be too surprised.  I'm genuinely surprised that Universal didn't take the opportunity to move The Bourne Legacy from its August 3rd slot where it would be opening head-to-head with Total Recall.  Of course, considering July 13th will now have only Ice Age: Continental Drift, expect some studio to move one of their bigger movies to the now nearly-empty slot.  That leaves just six titles opening in wide release this July (The Amazing Spider-Man, Savages, Ice Age 4, The Dark Knight Rises, Step Up 4, and The Watch).  If I were Sony, I'd move the Meryl Streep/Tommy Lee Jones/Steve Carell drama Hope Springs into the July 13th slot, as it will provide solid counter-programming against both Ice Age 4 and The Dark Knight Rises and allow Sony to move Total Recall to August 10th.  August has 14 movies opening over five weeks.  I expect that number to drop by at least one while July's total increases to seven before too long. What do you think will go down with this latest round of musical chairs?  Share below.

Scott Mendelson

2 comments:

  1. Slight error at beginning of article, June not July.

    I was so looking forward to the new GI Joe movie, surprising considering how much I disliked the first. Another 9 months for some ninja action.

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  2. I think Savages should move to 7.13 opposing Ice Age 4, Madea should move to 7.6 opposing Spidey, Hope Springs should move to 8.3 opposite to Bourne and Total Recall should move to 8.10 opposite to The Campaign.

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