So, Lionsgate has gone from spoiling the 'surprise' cameo appearances by Bruce Willis and Arnold Schwarzenegger to falsely implying that the two action icons are actually starring in the 1980s homage. This is every bit as dishonest as the trailers for Kangaroo Jack and Snow Dogs which wrongly implied that the animals would be talking and/or rapping for the entire respective movies. Sorry folks, as most of you know, Sylvester Stallone is indeed starring in this ensemble piece, which he wrote and directed, but the real co-stars are B-level action figures (Jason Statham, Jet Li, Steve Austin, Dolph Lundgren, Mickey Rourke, etc). On the plus side, the film will indeed be rated R after all.
Scott Mendelson
Scott Mendelson
I find it funny Lionsgate is trying to save some money by pushing advertising through facebook.
ReplyDeleteis it just me, or is it just really awkward hearing the hard action movie trailer voice say "fan the expendables on facebook"
~Brandon
It makes this theatrical trailer sound like a TV commercial, which in turn makes it feel cheaper. Come what may, Lionsgate just doesn't have the marketing moxy to compete these days.
ReplyDeleteI find it funny Lionsgate is trying to save some money by pushing advertising through facebook.
ReplyDeleteis it just me, or is it just really awkward hearing the hard action movie trailer voice say "fan the expendables on facebook"
~Brandon